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Monday, June 15, 2009

How to Create Optimized Landing Pages that Convert?

Like SEO, SEM plays a major role in promoting the website to make revenues on the basis of ROI. The online business battle will be waged over conversion rates and return on investment (ROI), not traffic acquisition. The Landing page is the key factor inorder to make conversions rather than investing in an normal page.

Successful landing page
Your landing page should look like

1) Clear informative layout
2) Use Catchy Headlines, catchy titles are a plus.
3) Using contextual internal links
4) Should focus on What's the offer?
5) Who's interested?
6) Why are they interested, and why should they take further action?
7) How do they get started?

When visitors landed on the common home page, they stayed longer and visited more pages. Yet a larger percentage left without converting. When visitors landed on custom pages, they stayed for less time and viewed fewer pages. But these visitors converted two to three times more than the visitors to generic landing pages.

Make sure that you use your design part most in the header section to attract the audience. And don't use images which ever you want to convey to the audience (the important note) which will be useful for seo section. Don't forget to have an Action Button near to your conveying message. Always keep in mind that most of the visiter would be using 800X600 resolutions, so keep your design with in that screen resolutions.

Optimize your web page when you are using high quality graphic images which will save your loading time. Use HTML Emailers to promote your Landing page.

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2 Comments:

Blogger pentan softsolution said...

Hi,
Thank you for your feedback! I do agree web development sites are a great source of revenue!
Website Design and Development

November 15, 2013 at 12:41:00 AM PST  
Anonymous SEO Landing pages said...

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May 2, 2014 at 2:24:00 AM PDT  

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